KIKUCHAN NO MAINICHI TAMAGO
We were responsible for the branding design of "Kiku-chan's Daily Eggs" at the Ijuin store for Kikunaga Egg Farm Co., Ltd. This marks the third store following the Yoshino and Nakayama locations. The egg vending machine is extremely popular and often sells out by early afternoon. It offers a variety of options, including original soy sauce, limited-time "Princess Eggs," and "Mottainai Eggs." Please give them a try! Address: 2042-40 Ijuin-cho, Hioki City, Kagoshima Prefecture, 899-2592.
Kiryū No.1
We were honored to spearhead the total branding design for Machida Shuzo Corporation’s new brand, “Kiryū No.1” – encompassing the concept, naming, bottle design (excluding the mold), logo and symbol mark, copy, promotional materials, and dedicated website. Embracing the founder Michitaka Machida’s spirit of “challenge,” we translated President Hirashima’s passionate vision for innovative product development into a cohesive design concept. After three years of trial and error, the unveiling has finally arrived. This exceptional piece is a limited edition of just 1,300 bottles. Please visit the dedicated website to explore its full story.
Client: Machida Shuzo Corporation
Producer: Nobutaka Jo (Machida Shuzo)
Producer: Kanako Ishihara (Machida Shuzo)
Producer: Eriko Kunikata (KATAL SEVEN)
Creative Director: Shoichiro Jo (KATAL SEVEN)
Art Director: Shoichiro Jo (KATAL SEVEN)
Graphic Designer: Shoichiro Jo (KATAL SEVEN)
Copywriter: Eriko Kunikata (KATAL SEVEN)
Brush Calligraphy: Eriko Kunikata (KATAL SEVEN)
Photographer: Studio Work
Bottle Design: Nissho Jitsugyo Co., Ltd.
Bottle Printing: Lambda Biko Co., Ltd.
ULTRAS KAGOSHIMA
I had the honor of handling the branding design—including concept, catchphrase, logo, symbol mark, emblem, and promotional materials—for Kagoshima United FC's supporter group, ULTRASKAGOSHIMA. The organization is led by the son of my childhood friend, and I was truly impressed by his passionate determination.
Amakuchi Sashimi 200ml
Fujiyasu Jozo Co., Ltd.
I was responsible for designing the sealed bottle for Fujiyasu Jozo Co., Ltd.'s new product, “Amakuchi Sashimi 200ml.” For the background, I arranged the logo of the “Hishiku” product brand—as redesigned in 2020—as a decorative pattern.
This product, characterized by its moderately sweet flavor, richness, and umami, is ideal for serving in small portions, making it perfect not only for culinary use but also as a standout item on your dining table. The freshness-preserving bottle keeps the freshly made aroma and taste locked in for a long time.
It is currently available at Aecoop, Yamagataya Store, Aeon, Maxvalu, and other retailers. Please give it a try!
